Advice > Consulting

31 consulting interview questions (from McKinsey, BCG, etc.)

By Max Serrano on December 23, 2021 How we wrote this article
Consulting interview questions

Today we’re going to show you the types of consulting interview questions that you’d typically face at companies like McKinsey, BCG, Bain, etc.

These are the same types of practice questions used by the 7,700+ candidates whom we’ve helped to get offers from consulting companies.

And here’s one of the first things you’ll want to know:

Consulting firms ask four broad categories of interview questions, and you’ll need to be ready to answer questions from each of them. 

Let's jump right into the following:

Click here to practise 1-on-1 with MBB ex-interviewers

1. Fit questions

Fit questions are used to evaluate whether a candidate will thrive within a specific consulting firm. Interviewers know that the candidates who are most likely to be their top performers will be the people who love the company’s culture, people, and projects. You can learn more about fit questions, and how to answer them, in our case interview guide.

Below are several typical questions used to test a candidate’s company “fit.” It's worth mentioning that these are REAL interview questions that were originally reported by candidates on Glassdoor.com. We've just rephrased the questions in some places for better readability. 

Example fit questions

  1. Why firm X? 
  2. Why consulting?
  3. Walk me through your resume
  4. Tell me something not on your resume 
  5. Tell me about your greatest accomplishment
  6. Why choose location X?
  7. What’s your 5-year plan?

2. Behavioural (PEI) questions

Behavioural questions, which are sometimes also called Personal Experience Interview (PEI) questions, are used to assess candidates on three primary skills: leadership, entrepreneurial drive, and personal impact. You can learn more about these questions, and how to answer them, in our PEI interview guide.

Below are several typical behavioural / PEI questions. Again, these are real interview questions that were originally reported by candidates on Glassdoor.com. We've just rephrased the questions in some places for better readability.

Example behavioural (PEI) questions

  1. Tell me about a situation when you had to change someone’s opinion
  2. Tell me about a situation in which you disagreed with someone
  3. Tell me about a time you had to resolve a conflict in a team setting
  4. Tell me about a challenging situation with a tight deadline
  5. Give me an example of how you handled a crisis
  6. Name the biggest obstacle you’ve had in your career, and how you overcame it
  7. Tell me about a time when you influenced without authority
  8. Tell me about a project that you have led

3. Market sizing questions

Market sizing questions are used to assess a candidate’s maths skills, and their ability to logically solve problems without any provided data. Market sizing questions are often asked at the beginning of consulting case interviews (more on those later). 

Below are several typical market sizing questions. To learn more about market sizing questions, and to see the original sources and solutions for each of the below questions, visit our market sizing questions guide

Example market sizing questions

  1. How many t-shirts are purchased in New York City in a given year? 
  2. Provide an estimate for the number of dentists currently working in the UK 
  3. What is the yearly market size for smartphones in the USA?
  4. Estimate the market size for televisions in Poland
  5. Calculate the market size for weddings in the UK
  6. Calculate the market size for medical consumables in GP practices 
  7. Estimate how many women in the USA play golf 
  8. What is the size of the sandwich market in India?

4. Case interview questions

A case interview simulates the conditions of a real consulting project, so that your interviewer can evaluate how you would perform on the job. Case interviews usually start with a broad question or statement that provides context on the business, then the case will evolve with a series of additional questions or considerations.

Below are paraphrased versions of the opening questions for several case interviews. Each of the cases below are from McKinsey, BCG, and other leading firms. Click the corresponding link to see the full case. And for a larger list of example case interviews, check out our case interview examples article.

Example case interview questions

  1. Should the Diconsa network be used to provide financial services? (See the full McKinsey case)
  2. Should SuperSoda launch a new sports drink product? And how? (See the full McKinsey case)
  3. How should Foods Inc. approach its distribution strategy for cereal? (See the full BCG case)
  4. How should GenCo increase revenues? (See the full BCG case)
  5. Should your friend open a coffee shop in Cambridge? (See the full Bain case)
  6. Why have FashionCo’s revenues declined over the past 5 years? And what should they do about it? (See the full Bain case)
  7. How should Duraflex change its strategy for their work boot products? (See the full Deloitte case)
  8. Why Are WumbleWorld’s theme park profits declining? And how should they turn the situation around? (See the full Oliver Wyman case)

5. How to prepare for consulting interviews

Most people won’t be ready to flawlessly solve any of the above consulting interview questions without preparing first. 

To make the most of your practise time and to maximise your chances of landing a consulting offer, we’d recommend you take the following preparation steps:

5.1 Learn a consistent method

Having a framework will help you structure your answers logically and minimise your potential for mistakes. For each category of questions above, we have a separate free guide that will help you develop a consistent approach for answering questions successfully. 

Here’s a quick list of those resources:

  1. For fit questions, study the fit / PEI section of our case interview guide.
  2. For behavioural / PEI questions, you can dig deeper with our McKinsey PEI guide.
  3. For market sizing questions, check out our in-depth market sizing guide.
  4. For case interview questions, review our guide on case interview frameworks.

5.2 Practise on your own

Once you’ve learned a repeatable approach for a given category of questions, we recommend answering lots of questions until it starts to come naturally. The question list above provides an excellent starting point. 

And once you’ve used all the questions above, here’s where you can find even more:

  1. For fit questions, you can find a few under “other” in our case interview guide.
  2. For PEI questions, you can find several more examples in our McKinsey PEI guide.
  3. For market sizing questions, look in our separate market sizing questions guide
  4. For case interview questions, check out our case interview examples article

We also recommend interviewing yourself out loud, by asking yourself questions and responding to them. This may sound strange, but it will dramatically improve the way you communicate your answers during interviews.

However, by yourself, you can’t simulate thinking on your feet or the pressure of performing in front of a stranger. Plus, there are no unexpected follow-up questions and no feedback.

That’s why many candidates try to practice with friends or peers.

5.3 Practise with peers

If you have friends or peers who can do mock interviews with you, that's an option worth trying. It’s free, but be warned, you may come up against the following problems:

  • It’s hard to know if the feedback you get is accurate
  • They’re unlikely to have insider knowledge of interviews at your target company
  • On peer platforms, people often waste your time by not showing up

For those reasons, many candidates skip peer mock interviews and go straight to mock interviews with an expert. 

5.4 Practise with experienced MBB interviewers

In our experience, practising real interviews with experts who can give you company-specific feedback makes a huge difference.

Find a consulting interview coach so you can:

  • Test yourself under real interview conditions
  • Get accurate feedback from a real expert
  • Build your confidence
  • Get company-specific insights
  • Learn how to tell the right stories, better.
  • Save time by focusing your preparation

Landing a job at a top consulting company often results in a $50,000 per year or more increase in total compensation. In our experience, three or four coaching sessions worth ~$500 will make a significant difference in your ability to land the job. That’s an ROI of 100x!

Click here to book a mock case interview coach with an experienced MBB interviewer.

 

Related articles:

why consulting interview question
ConsultingMar 30, 2023
Why consulting? 7 GREAT interview answers (+ 4 bad)
"Why consulting?" is one of the first questions you'll be asked in your consulting interview at McKinsey, BCG, Bain, etc. Learn which reasons you should give, see our example answer, and learn how you should structure yours.
Read more
Kearney case interview
ConsultingApr 20, 2023
Kearney Case Interview Guide (process, questions, prep)
The ultimate guide to Kearney case interviews. Learn about the Kearney interview process, what questions to expect, how to answer them and how to prepare. Essential reading for anyone applying to a consulting position at Kearney.
Read more
What do consultants really do
ConsultingMay 17, 2023
What do consultants really do at McKinsey, Deloitte, etc?
Forget the buzzwords and vague generalisations. In this article, we're going to cut right to the heart of the question "what do consultants do?". From day-to-day life to what type of clients and projects they work on.
Read more
Mutually Exclusive and Collectively Exhaustive (MECE)
ConsultingJun 27, 2023
MECE Framework (Meaning, Examples, McKinsey)
MECE stands for Mutually Exclusive and Collectively Exhaustive. McKinsey consultants use MECE frameworks all the time. In this short tutorial we teach you 3 simple secrets to make your own frameworks MECE in case interviews.
Read more
Profitability consulting cases
ConsultingMay 01, 2018
How to master profitability consulting cases?
Learn to solve profitability framework case interviews. Profitability case studies are very common and it is therefore important that you know what framework to use to crack them.
Read more
Best case interview books
ConsultingMay 17, 2023
Popular case interview books reviewed
We review the top 6 case interview books and tell you which ones are worth reading and which ones are not. This includes Case Interview Secrets, Case In Point, and other popular books on this topic.
Read more
PWC (Strategy&) case interview
ConsultingApr 06, 2023
PwC (Strategy&) Case Interview (questions, process, prep)
The ultimate guide to PwC Consulting and Strategy& case interviews. Learn about the interview process, what questions to expect, how to answer them and how to prepare. Essential reading for anyone applying to a consulting position at PwC (Strategy&).
Read more
Top consulting firms
ConsultingJan 09, 2025
The 10 Most Prestigious Consulting Firms in the World (2025)
The top 10 consulting firms in the world ranked by prestige. These management consulting firms focus on strategy work, are generally the biggest in terms of revenues, and have also been around the longest.
Read more